The 2024 Ford F-150 sits at a median of $53,990 across the Canadian market. Most listings land between $51,800 and $60,995, so that roughly $9,000 spread is your working range for this year. Anything at or under the median is a fair starting point. Push past $61,000 and you're paying above what the bulk of the market is asking.
Mileage on these trucks clusters around 54,325 km, which is a useful anchor when you're reading an ad. The odometer moves the price in a predictable way here. Every extra 10,000 km knocks about $1,140 off. A truck showing 90,000 km should sit roughly $4,000 under one at 54,000, all else equal. Run that math before you take any asking price at face value.
How the trims stack up
Trim is the single biggest lever on price for the 2024 F-150, and the gap is wide. The Platinum tops the list at a median of $79,997, with its typical range packed tightly between $75,990 and $79,999. The Lariat comes in around $67,990 and the off-road-flavoured Tremor at $64,999. If you want the badge and the interior, that's the premium you're signing up for.
The value plays live lower down. The STX carries a median of $47,954 and its range barely moves, sitting between $46,999 and $47,995. The FX4 shows a flat $51,800, and the XLT lands at $53,800 with a ceiling near $56,554. For most buyers who just want a capable, well-equipped truck, XLT and STX give you the F-150 for meaningfully less than the Lariat-and-up tier.
CarSignal flagged 48 deals on the 2024 F-150 in the last 90 days. That's steady deal flow, so if a listing is priced above the median, there's usually another one worth waiting for. Match the trim to the numbers above, adjust for the odometer, and you'll know within a few hundred dollars whether an asking price is real.
Price by trim
| Trim | Median price | Typical range |
|---|---|---|
| Platinum | $79,997 | $75,990–$79,999 |
| Lariat | $67,990 | $65,976–$70,778 |
| Tremor | $64,999 | $64,895–$68,544 |
| XLT | $53,800 | $53,400–$56,554 |
| FX4 | $51,800 | $51,800–$51,800 |
| STX | $47,954 | $46,999–$47,995 |
Numbers reflect live listings across Canada over the last 90 days, filtered for outliers. Data as of . Prices in CAD.
We have not written up the 2024 Ford F-150 yet. The Ford F-150 generation covered so far: 2015-2020.